The Alt-Preneur

Amid highlighting the people, projects, and promotions of Envision Graphic Design, this blog offers an alternative look at entrepreneurship as a whole. It takes commonly held beliefs and conceptions about entrepreneurship, the design industry, and the business world in general, and considers them with fresh eyes and a new perspective. The goal is not to disparage old ideas, but to cultivate new ones. Developing your brand sometimes means challenging the status quo.